CIO Digital Disruption Summit | Jul 15, 2020 | Virtual Summit - Real-time Online Conversations



Going Mobile: Mobility, AR & VR as a Driver of Enterprise Transformation

Think Tank - 3:40 pm - 4:05 pm

Mobility has changed everything. Mobility combined with virtual reality (VR) and augmented reality (AR) is changing commerce in ways unforeseen ways driving customers to expect more on how they engage with a company. This power shift from company to customer has put increased pressure on on businesses to change. However, mobility, AR and VR can also be the beacon that drives a company's digital transformation due to its universality in experience and understanding and is impacting the work of CIOs, CISOs, CMOs and Customer Experience Officers


  1. Mobility is changing both how employees and customers think about and interact with a company.
  2. Mobility can also be the overarching driver that enables CIOs/CISOs/CMOs to rally an organization to the next step on the digital transformation journey.

Presented by:

Jay Sauerbrei, Senior Vice President, Marketing, LaSalle Investment Management View details